mardi 20 novembre 2012

Week 7 - Marine - Mickey War



Is Disney buying Lucasfilm a good decision?

In November, the Walt Disney industry bought the LucasFilm Company, for 4,5 billions dollars, which means Walt Disney gets back all franchises of LucasFilm’s past and future productions. So, for past productions, it means that it will touch every profits linked to drift products like toys, costumes, DVD, books. We can take the example of Indiana Jones. On the other side, for future productions, it means that Robert Iger, Walt Disney’s boss, will make what he wants with sagas ‘series. For example, he considers produce the 7th episode of Star Wars, “one of the greatest family entertainment franchises of all time”. The question we can put is about the originality of the cinematographic and cartoon production if only one producer makes everything… what will happens for the creation’s diversity? Today, Walt Disney owns Pixar Animations Studios (since 2006) so governs the cartoon productions. He has also Marvel Entertainment (since 2009) so produces all movies about comics and super heroes. With Star Wars, Indiana Jones, Desperate Housewives or High School Musical (and more over than this list…) Walt Disney calls out to a lot of kinds of audiences and makes much money. But I think, even if what Walt Disney do can be interesting few times, it’s important, for us and our children to have choice between more than one kind of productions. For mind’s liberty and capacity to think and criticize. 







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